Know what your agents are up to online

Eight risk-management techniques for brokers and managers to help you stay on the right side of Article 12 and Texas law.

by Marcie Roggow

Do you know what your agents are doing? They’re taking advantage of every online tool available to market themselves, their listings, and their brokerage. However, in their eagerness to get clients and close transactions, they sometimes take actions that inadvertently violate Article 12 of the Code of Ethics or state law, or just reflect poorly on your company. Here are eight ways to ensure your agents’ online activities don’t harm their businesses and your brokerage. Click here to download full article: Social Media Policies